Not upheld: underwriting decision and premium rating fairness complaint against Aviva Life & Pensions UK Limited
Financial Ombudsman decision DRN-6324820 of 2026-05-08T00:00:00+00:00. underwriting decision and premium rating fairness complaint against Aviva Life & Pensions UK Limited. Outcome: Not upheld.
Decision detail
| Reference | DRN-6324820 |
|---|---|
| Decision date | 2026-05-08T00:00:00+00:00 |
| Firm | Aviva Life & Pensions UK Limited |
| Product | life and critical illness insurance |
| Claim type | underwriting decision and premium rating fairness |
| Outcome | Not upheld |
| Remedy | None. Complaint not upheld. |
Summary
Mr and Mrs W complained that Aviva unfairly declined critical illness cover and applied a 150% rating to life insurance for Mr W due to his muscular dystrophy. Aviva maintained their decision was fair and reflected their underwriting guidance, and offered a policy outside their usual terms. The ombudsman found Aviva acted fairly in making this commercial underwriting decision and in offering cover outside their normal process, rejecting Mr W's arguments that his individual circumstances were not properly considered or that the premium should be broken down to show how it was calculated.
The Ombudsman's reasoning
The ombudsman found that Aviva is entitled to make commercial decisions about what cover to offer and at what price. Although Mr W felt his individual circumstances were not adequately considered, the ombudsman was satisfied that Aviva acted fairly by referring the complaint to an underwriter for review and agreeing to offer life cover outside their usual underwriting terms, which would normally decline cover entirely for his condition. The ombudsman rejected the argument that the premium should be broken down to reflect personal circumstances, finding that Aviva is entitled to set premiums for manual underwriting decisions made in consultation with reinsurers.
How this compares
| Group | Decisions | Uphold rate |
|---|---|---|
| Aviva Life & Pensions UK Limited, all decisions | 2,454 | 23% |
Source
Read the original decision on the Financial Ombudsman Service website